On Yom Chovevei Tzion, chanichim of Eidah Bet heard about the people who dreamed of making aliyah. They learned about the Strauss (dairy company) and Fromenchenko families (Elite Chocolate) who made aliyah and successfully built their companies from nothing into successful and well known businesses. To honor the Strauss and Fromenchenko families, they made chocolate bowls and ice cream in a bag.
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